{"id":16096,"date":"2023-01-06T00:00:07","date_gmt":"2023-01-05T23:00:07","guid":{"rendered":"https:\/\/blogsecuritasdirect.pt\/?p=16096"},"modified":"2024-12-20T11:21:18","modified_gmt":"2024-12-20T10:21:18","slug":"oitavo-ano-escolha-do-consumidor","status":"publish","type":"post","link":"https:\/\/blogsecuritasdirect.pt\/oitavo-ano-escolha-do-consumidor\/","title":{"rendered":"Securitas Direct eleita Escolha do Consumidor pelo 8\u00ba ano consecutivo &#x1f3c6;"},"content":{"rendered":"[vc_row type=&#8221;full_width_background&#8221; full_screen_row_position=&#8221;middle&#8221; equal_height=&#8221;yes&#8221; content_placement=&#8221;middle&#8221; column_margin=&#8221;default&#8221; scene_position=&#8221;center&#8221; text_color=&#8221;dark&#8221; text_align=&#8221;left&#8221; overlay_strength=&#8221;0.3&#8243; shape_divider_position=&#8221;bottom&#8221; bg_image_animation=&#8221;none&#8221; shape_type=&#8221;&#8221;][vc_column column_padding=&#8221;padding-4-percent&#8221; column_padding_position=&#8221;top-bottom&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_link_target=&#8221;_self&#8221; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; width=&#8221;2\/3&#8243; tablet_width_inherit=&#8221;default&#8221; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; overlay_strength=&#8221;0.3&#8243; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221; bg_image_animation=&#8221;none&#8221;][vc_column_text]\n<h2 style=\"font-size: 26px;\"><strong><em>Securitas Direct foi a marca premiada na categoria de servi\u00e7os de seguran\u00e7a, com uma pontua\u00e7\u00e3o de 88,16%.<\/em><\/strong><\/h2>\n<p>A Securitas Direct, empresa especializada em alarmes, foi <strong>eleita pelos portugueses Marca Escolha do Consumidor<\/strong>. \u00c9 o <strong>oitavo ano consecutivo<\/strong> em que recebe esta distin\u00e7\u00e3o.<\/p>\n<p>Foram reveladas as marcas premiadas e distinguidas em 144 categorias pela ConsumerChoice \u2013 Centro de Avalia\u00e7\u00e3o da Satisfa\u00e7\u00e3o do Consumidor &#8211; com a Securitas Direct a ser a marca premiada na categoria de servi\u00e7os de seguran\u00e7a, com uma <strong>pontua\u00e7\u00e3o de 88,16%<\/strong>.[\/vc_column_text][\/vc_column][vc_column centered_text=&#8221;true&#8221; column_padding=&#8221;no-extra-padding&#8221; column_padding_position=&#8221;all&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_link_target=&#8221;_self&#8221; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; width=&#8221;1\/3&#8243; tablet_width_inherit=&#8221;default&#8221; tablet_text_alignment=&#8221;center&#8221; phone_text_alignment=&#8221;center&#8221; overlay_strength=&#8221;0.3&#8243; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221; 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text_align=&#8221;left&#8221; top_padding=&#8221;2%&#8221; bottom_padding=&#8221;2%&#8221; overlay_strength=&#8221;0.95&#8243; shape_divider_position=&#8221;bottom&#8221; bg_image_animation=&#8221;none&#8221; shape_type=&#8221;&#8221;][vc_column column_padding=&#8221;padding-4-percent&#8221; column_padding_position=&#8221;left-right&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_link_target=&#8221;_self&#8221; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; width=&#8221;1\/2&#8243; tablet_width_inherit=&#8221;default&#8221; tablet_text_alignment=&#8221;center&#8221; phone_text_alignment=&#8221;center&#8221; overlay_strength=&#8221;0.3&#8243; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221; bg_image_animation=&#8221;none&#8221;][vc_custom_heading text=&#8221;Calcule online* o seu alarme<br \/>\nInstala\u00e7\u00e3o Gr\u00e1tis &#8221; font_container=&#8221;tag:h3|font_size:24px|text_align:left|line_height:32px&#8221; use_theme_fonts=&#8221;yes&#8221;][\/vc_column][vc_column column_padding=&#8221;padding-4-percent&#8221; column_padding_position=&#8221;left-right&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_link_target=&#8221;_self&#8221; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; width=&#8221;1\/2&#8243; tablet_width_inherit=&#8221;default&#8221; tablet_text_alignment=&#8221;center&#8221; phone_text_alignment=&#8221;center&#8221; overlay_strength=&#8221;0.3&#8243; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221; bg_image_animation=&#8221;none&#8221;][vc_row_inner column_margin=&#8221;default&#8221; text_align=&#8221;right&#8221;][vc_column_inner column_padding=&#8221;no-extra-padding&#8221; column_padding_position=&#8221;all&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; column_link_target=&#8221;_self&#8221; width=&#8221;1\/1&#8243; tablet_width_inherit=&#8221;default&#8221; overlay_strength=&#8221;0.3&#8243; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221; bg_image_animation=&#8221;none&#8221;][vc_raw_html]JTVCeHl6LWlocyUyMHNuaXBwZXQlM0QlMjJjYWxjdWxhdG9yLWxpbmslMjIlNUQ=[\/vc_raw_html][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row type=&#8221;in_container&#8221; full_screen_row_position=&#8221;middle&#8221; column_margin=&#8221;default&#8221; scene_position=&#8221;center&#8221; text_color=&#8221;dark&#8221; text_align=&#8221;left&#8221; overlay_strength=&#8221;0.3&#8243; shape_divider_position=&#8221;bottom&#8221; bg_image_animation=&#8221;none&#8221;][vc_column column_padding=&#8221;no-extra-padding&#8221; column_padding_position=&#8221;all&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_link_target=&#8221;_self&#8221; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; width=&#8221;1\/1&#8243; tablet_width_inherit=&#8221;default&#8221; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; overlay_strength=&#8221;0.3&#8243; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221; bg_image_animation=&#8221;none&#8221;][vc_column_text]Na distin\u00e7\u00e3o da marca estiveram envolvidos 1561 consumidores e ocorreram tr\u00eas fases distintas: num primeiro momento foram identificados atributos atrav\u00e9s de focus group, depois foram priorizados os atributos atrav\u00e9s de um painel online e, finalmente, foi realizada a avalia\u00e7\u00e3o efetiva da marca, atrav\u00e9s de metodologias de avalia\u00e7\u00e3o apropriadas, como a utiliza\u00e7\u00e3o do produto em ambiente real.<\/p>\n<p>As marcas vencedoras da distin\u00e7\u00e3o \u201cEscolha do Consumidor\u201d s\u00e3o eleitas anualmente pelos consumidores em diversos setores, como alimenta\u00e7\u00e3o, viagens e lazer, produtos, equipamentos e higiene para o lar, cuidados pessoais, servi\u00e7os e com\u00e9rcio especializado, produtos e servi\u00e7os de beleza, cuidados infantis, financeiro, autom\u00f3vel, transporte ferrovi\u00e1rio e telecomunica\u00e7\u00f5es.<\/p>\n<p><em>\u201cA Securitas Direct continuar a ser distinguida pelos consumidores portugueses ap\u00f3s oito anos \u00e9 resultado do compromisso da empresa com a sua miss\u00e3o de oferecer sempre melhores servi\u00e7os e maior prote\u00e7\u00e3o e seguran\u00e7a aos seus clientes, que s\u00e3o o foco da marca\u201d<\/em>, afirma Fernando Solera da Securitas Direct.<\/p>\n<p>A Securitas Direct \u00e9 a \u00fanica empresa do mundo 100% especializada em sistemas de alarmes conectados e mant\u00e9m o seu compromisso de colabora\u00e7\u00e3o e apoio ao trabalho desenvolvido pelas For\u00e7as e Servi\u00e7os de Seguran\u00e7a em todo o territ\u00f3rio nacional.<\/p>\n[\/vc_column_text][\/vc_column][\/vc_row]\n","protected":false},"excerpt":{"rendered":"<p>[vc_row type=&#8221;full_width_background&#8221; full_screen_row_position=&#8221;middle&#8221; equal_height=&#8221;yes&#8221; content_placement=&#8221;middle&#8221; column_margin=&#8221;default&#8221; scene_position=&#8221;center&#8221; text_color=&#8221;dark&#8221; text_align=&#8221;left&#8221; overlay_strength=&#8221;0.3&#8243;&#8230;<\/p>\n","protected":false},"author":1,"featured_media":16115,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":{"0":"post-16096","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-elementos-de-seguranca"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - 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